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The Muse alternative for companies.

Muse plans your week, shops and books for you. A company needs something else: one brain your whole team shares, permissions for each person, and agents that ask before anything leaves.

Facts about Muse checked on October 26, 2026, from public sources listed below.

Muse: one person, one assistant
You

Find me a cheaper phone plan and book dinner for Friday.

Brainstack: the whole companySample data
1 company brain 4 agents with a job each 3 people, 3 levels of access
Billing agentNorthwind invoice, $4,200, above your limit Approved

Built for you, or built for your company.

Meta's MuseFor one person
Made by
Meta (Meta Superintelligence Labs)
Launched
September 8, 2026. Muse for Small Business on September 29
Price
Free, Power $20/month, Maximum $100/month
Where
US and Canada: web, iOS, Android, WhatsApp

What it does well

  • Everyday personal tasks: schedules, shopping, travel, bills and forms.
  • It keeps working on your goals after you close the app.
  • A free tier, and Meta's own apps built in: WhatsApp, Instagram, Facebook Pages and ad accounts.
BrainstackFor a company
Made by
Brainstack
Built for
Companies of 3 to 30 people, more on Custom
Price
$99, $499 or $999 a month per company, plus your AI plan
Where
Your own server in the US or Europe; Slack, Teams, Telegram, Discord, email and web

What it does for a company

  • One company brain with a living file per client and the source of every fact.
  • Access for each person, the same in the app and in their own Claude or ChatGPT.
  • Agents with a job, a schedule and a dashboard, that ask you before anything leaves.

The short answerMuse is a strong personal agent, and its small-business version helps an owner run things alone. It is built around one person. If several people need the same knowledge with different access, and agents that each own a job, that is what Brainstack is for.

Side by side, need by need.

What one person needs from an agent, and what a company needs on top. What we say about Muse comes from its maker and the press, and we mark what isn't public.

Muse compared with Brainstack
What you needMuseBrainstack
Who it is built for MusePartlyOne person and everyday tasks. Muse for Small Business adds business tools for the owner. BrainstackYesTeams of 3 to 30 people, and bigger on Custom.
A shared company brain MusePartlyLearns from your chats, and the business version knows what you sell and how your brand sounds. No shared knowledge for a team is described. BrainstackYesA living file per client, each fact with its source, read from the tools you connect.
Access for each person MuseNoNot described. Meta's materials cover one owner approving each connection, not roles or access per person. BrainstackYesEach person sees only what their role allows, in the app and from their own Claude or ChatGPT.
Agents for each job, on a schedule MusePartlyOne agent that works on your goals in the background. BrainstackYes27 agents ready to set up across marketing, sales, customers, operations and admin, each with a schedule and a dashboard.
Approvals before anything leaves MuseYesMeta says Muse asks the owner before it publishes, sends or spends. BrainstackYesSet per agent: sending, publishing, spending, deleting and amounts above your limit.
Your company's tools MuseYesEmail, calendar, payments and shopping, plus Shopify, Slack, QuickBooks, Notion, Stripe and Meta ad accounts for businesses. BrainstackYes100+ apps: Gmail, Outlook, Drive, Notion, HubSpot, Slack, Teams, Stripe, Xero.
Choice of AI MuseNoMeta's Muse Spark models. BrainstackYesYour company's Claude, ChatGPT or Gemini plan, with no margin from us.
Where company data lives MusePartlyA dedicated virtual machine in Meta's cloud. Conversations can train Meta's models unless you opt out. BrainstackYesA server only your company uses, in the US or Europe, with encrypted backups every 6 hours.
Personal errands MuseYesIts core: plans, bookings, purchases and forms. BrainstackNoNot what it's for. Brainstack does your company's work.
Price MuseFree, $20 or $100 per month per person. Business plan prices not published. Brainstack$99, $499 or $999 a month for the company, plus your AI plan.

Same question. Different access.

A personal agent knows one person. Brainstack keeps one brain for the whole company and answers each person with only what their role allows, from the app or from their own AI.

What did we agree with Northwind, and what is our margin?
AN
AnnaFinance · Claude
Full access

$1,200 a month from June, agreed on May 14. Margin is 34% this quarter, 3 points down after the May discount.

Email, May 14Xero, Q3HubSpot
Each person can ask from
Claude ChatGPT Cursor
Beta

A team of agents. You sign off.

Instead of one assistant for one person, each agent owns a job, works to its schedule and brings you the big calls. One tap to approve, from the channel you already use.

Your agentsSample data
  • Billing and collectionsWeekdays at 8:00Working
  • Inbox and calendarEvery 2 hoursWorking
  • Follow-up repDaily at 9:30Working
  • Customer supportAs emails arriveWorking
Waiting for you3 to review
  • Billing and collections

    Invoice to Northwind for $4,200. Above your $3,000 limit.

    Approved and sent

    Held. The agent will ask again tomorrow.

  • Follow-up rep

    Second follow-up to Bluebird Co about the proposal from Tuesday.

    Approved and sent

    Held. The agent will ask again tomorrow.

  • Customer support

    Refund of $180 to Halcyon Foods for a double charge.

    Approved

    Held. The agent will ask again tomorrow.

Approvals reach you in
SlackTelegramDiscordGmail

Works with the tools your company already pays for.

More than 100 apps. The company brain reads only what you connect, and each agent acts only in the tools you give it.

  • Gmail
  • Google Drive
  • Google Docs
  • Google Sheets
  • Google Calendar
  • Notion
  • HubSpot
  • Salesforce
  • Slack
  • Microsoft Teams
  • Stripe
  • Xero
  • Shopify
  • WordPress
  • Meta Ads
  • Google Ads
  • Zendesk
  • Intercom
Runs on your company's AI plan
ClaudeChatGPTGemini

Who should pick which.

Stay with Muse if

  • You want help with your own life: plans, shopping, bookings.
  • You run the business alone and live inside Instagram, Facebook and WhatsApp.
  • You are in the US or Canada and want to start free.

Choose Brainstack if

  • Several people need the same knowledge, each with their own access.
  • You want agents that each own a job: billing, inbox, follow-ups, support.
  • You want your company's data on a server only you use, in the EU.

Where Brainstack falls short: it doesn't run personal errands, there is no SOC 2 or ISO 27001 yet, and you bring your own Claude, ChatGPT or Gemini plan.

Three steps to your first agent.

  1. 1

    Connect your tools

    Gmail, Drive, Notion, your CRM. The brain builds a living file per client from them.

  2. 2

    Invite your team

    Give each person a role. That decides what they see, in the app and in their own AI.

    ANFinanceLESales
  3. 3

    Switch on your first agent

    Pick a role, set its schedule and what needs your approval. It starts on the next run.

    Billing · weekdays 8:00

One price for the company, not per seat.

Every plan includes the company brain, your own server and approvals. You pay your company's AI plan directly to Anthropic, OpenAI or Google, at their price.

Custom
Let's talk.
  • We build it with you
  • Agents and people to measure
  • Dedicated server
Prices exclude VAT.Plus your own AI plan.

Questions, answered.

Is Muse for Small Business enough for a team?

It is built for an owner: Meta's launch materials describe one owner who connects tools and approves what Muse publishes, sends or spends. They don't describe roles or what each person can see. Brainstack is built for a team from the start: one company brain, permissions per person and agents per job.

Can I use both?

Yes. Many people will keep a personal agent for their own life. Brainstack handles the company's work, from your company's tools, with your team's permissions.

Is Muse available in Europe?

At the time of writing Meta lists the US and Canada. Brainstack runs on a server in the US or Europe and works in English and Spanish.

Is Brainstack a personal assistant?

No. It is built for a company's work: clients, invoices, inbox, sales and support. Each person can still ask the company brain from their own Claude or ChatGPT, and gets only what their role allows.

What does Brainstack cost?

Starter is $99 a month, Growth $499 and Scale $999, for the whole company. On top, you pay your company's AI plan (Claude, ChatGPT or Gemini) directly to the provider. We add no margin. Custom is priced with you.

Where does my data live?

On a server only your company uses, in the US or Europe, with encrypted backups every 6 hours. Your AI provider processes what an agent or a person sends it, under the terms of your plan.

Do you have SOC 2 or ISO 27001?

Not yet. What we do have: one server per customer, permissions per person, approvals before anything leaves, a record of what each agent did, and GDPR terms.

Sources on Muse

Muse is a trademark of its owner. We are not affiliated with Meta. Facts checked on October 26, 2026; products change fast, so tell us if something is out of date.

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